Water is making a great show in the fine dining segment under the latest uber luxury tag.
Who knew water could be a luxury product? These come from unique sources such as natural springs, artesian wells and icebergs that are often difficult to access. Each of these expeditions involves travelling 1000 km from the North Pole and is likely to yield 13000 bottles of pure, ultra-low mineral water. Many a times the very packaging could be the reason for the water to be priced expensively.
Premium waters are pitched as the “champagne of water,” to be sipped, sniffed and rolled around the mouth like a fine wine during a fancy meal. When fine waters are paired with the finest food and spirits in high end restaurants or bars, the whole dining experience becomes a luxurious one.
Some of the most expensive bottles of water in the world:
Beverly Hills 9OH2O hailed as the champagne of water is sourced from the Sierra Nevada mountains and instilled with minerals, potassium and calcium to enhance its taste and nutrients. Designed by renowned jeweler Mario Padilla each exquisite bottle comes with a white gold cap encrusted with 14-karat gold and diamonds. No wonder it's priced at a whopping $100,000 a bottle!
Kona Nigari from Japan priced at $402 is collected from a spring around 2,000 metres under the sea off the coast of Hawaii
Fillico priced at $219 for 750 ml the uniquely designed bottle is adorned with Swarovski crystals.
Bling h2O priced at $104 and sourced from a spring in San Diego County in California. The Swarovski encrusted frosted bottle is designed by a Hollywood producer.
But the title of the world's most expensive bottle of water goes to Acqua di Cristallo Tributo a Modigliani. The water in this $60,000 per 750ml bottle comes from natural springs in Fiji and France and has been bottled in a 24 karat gold bottle.
In India Veen natural mineral water from a Finnish company has taken over high-end restaurants and hotels. Priced at Rs 77 for 330 ml and Rs 110 for 660 ml, Veen sources its waters from the Finnish Lapland and Bhutan.
VEEN spring water from the Finnish wilderness has extremely low TDS (Total Dissolved Solids) which makes the water very light and smooth and has earned the sobriquet of being the world's smoothest water, and in some references also known as a Michelin star water.
There is also Evocus whose ‘black water' gets its colour from its electrolytes and high alkaline content priced at Rs 100 per litre.
A food and water pairing may sound bizarre in theory, but it can be exhilarating when done correctly say water sommeliers.
It will be very interesting to see how the luxury water trend unfolds when it reaches the fine dining tables of India.
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